Your Bank from Disrupted to Disrupter
Prepare for the disintegration of banking and expand your bank's sales and service channels in the market.
Digital traffic has become the primary banking traffic, and banks must be at the forefront. Due to conflicting success factors, it is difficult to become a "Master of All", and specialization is becoming a must.
Banks need to decide on the role that they will play in the future. DefineX can support you in defining and building your next-generation banking play.
Be the Master of Customer
Holding on to your customers and acquiring more so you can still have the upper hand as the Master of Customer is crucial. When the time comes, your competition will be Telcos, E-Com players and others, and they all have a more extensive customer base than banks today.
1. Exist where customers exist
2. Become part of the value chain in other business flows digitally
3. Own or control high-frequency customer interaction points
Operate as a Digital Platform
Four successive steps need to be taken by banks considering a next-generation banking play. A robust Digital Platform is the key enabler of this journey at every step.
Have a strong tech asset ready to cater for Contextual Banking.
-
The digital platform approach uses a ready-to-use tech stack and skills instead of building from scratch.
Begin Embedded Banking to become part of the value chain in other business flows.
-
The digital platform approach serves this through the availability of API-based services.
Own or control high-frequency customer interaction points.
-
The digital platform approach serves this through easy and low-cost testing.
Decide on what not to do. Pick target leadership areas and drop others.
-
The digital platform approach serves this through easy, low-cost design and build cycles.
How we can help?
We will follow a proven product methodology for designing and implementing your next-generation services.
Multi-Channel Enablement for A Leading Turkish Bank
We created a multi-channel development program to increase the speed of time-to-market by transforming digital channels into a marketplace for all delivery teams.
Discover
Dear Banks, Do You Really Need a Separate Credit Card Application?
Well, I think you do not! It is not easy to get into these discussions, because it would call into question the raison d'être of the structures within the banks. But if we don't discuss the matter, if we don't talk based on data and facts then we'll all be exhausted. So let me explain it in my own way, and you can do as you wish, of course.
Discover
Reducing Income Loss on a Bank’s Letter of Credits
Creating an automated system for Letter of Credit Advising Bank processes increased income and saved substantial time
Discover
